Whisky Tango Foxtroting Foxtrot is going on? Che Guevara, that photogenic killer, is now an ice cream treat? I wonder which country created the Che-heads. Who else, but our good friends, the Russian bear:
- Che Guevara Ice Cream, Stoyn Advertising Agency
Ice cream can be more interesting than the basic shapes on sticks and dollops on cones. Delmonte recently invented the ‘Hoffsicle’ in the image of David Hasselhoff to celebrate National Ice Cream Week, after His Hoffness was voted in Britain as the smoothest TV personality of 2011.
Now a Russian advertising agency Stoyn have created a range of ten ice cream busts in the shape of 20th century iconic characters, including Darth Vadar (blueberry with licorice), Marilyn Monroe (strawberry and cream), Donald Duck (banana chocolate), Che Guevara (mate with rum). . .
I don’t get the Che thing. I’ve seen stupid Berkeley kids, and suburban dummies too, running around with that ubiquitous red shirt with his dis-likeness on it. When even Slate magazine can’t stomach you, you know you are beyond the pale:
- Che Guevara Commie Zombie
The cult of Ernesto Che Guevara is an episode in the moral callousness of our time. Che was a totalitarian. He achieved nothing but disaster. Many of the early leaders of the Cuban Revolution favored a democratic or democratic-socialist direction for the new Cuba. But Che was a mainstay of the hardline pro-Soviet faction, and his faction won. Che presided over the Cuban Revolution’s first firing squads.
The present-day cult of Che—the T-shirts, the bars, the posters—has succeeded in obscuring this dreadful reality.
And Walter Salles’ movie The Motorcycle Diaries will now take its place at the heart of this cult. It has already received a standing ovation at Robert Redford’s Sundance film festival and glowing admiration in the press. Che was an enemy of freedom, and yet he has been erected into a symbol of freedom.
Che ice cream, no thanks. . .
